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| Press Archive > Coated |
Mohawk's latest swatchbook features new 50|10 plus digital and offset additions |
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NEW YORK, NY - Digital and offset printers alike will appreciate the newest additions to the Mohawk 50|10plus line of papers. The latest swatchbook features a new 50|10plus digital gloss and a new linen finish, providing an extensive portfolio of coated paper that maximizes performance on both digital and offset presses. In response to increasing customer demand, Mohawk has introduced a new 50|10plus digital gloss, making 50|10plus the most versatile and reliable coated paper for digital printing. Bright white at 94 bright, the new digital gloss is available in 32 lb. to 90 lb. cover, and is sized for Xeikon presses, color copiers and laser printers. According to Craig Slemp, Senior Vice President, Marketing, "The new digital-gloss finish in 50|10plus is designed to give increased commercial impact to output from toner-based presses. Mohawk is continuing to meet the diverse substrate needs of today's printer. Now, with the expanded choice of digital items in the 50|10plus line, merchants can offer their printer customers matching coated papers for all the ways they print." Also new, Mohawk 50|10plus linen finish in Softwhite 80 and Bright White 90 cover, meets the needs of conventional offset printers. Mohawk 50/10 plus linen finish, with its subtle embossed texture, adds drama to greeting cards, calendars, and pocket folders and coordinates well with Mohawk's uncoated Irish Linen for consistent and coordinated presentations. Laser guaranteed, acid free, and made with fifteen percent post-consumer content, Mohawk 50|10plus has always provided the merchant with a product portfolio that is clearly differentiated from the competition. New items for color copiers, Xeikon and Quickmaster DI presses, 100 lb. pasted and linen covers, and a wide range of finished paper options - including cartons, press-ready skids, web rolls and Xeikon rolls - continues Mohawk's commitment to create selling opportunities for its merchants. For copies of the new 50|10plus swatchbook, e-mail samples@mohawkpaper.com. Mohawk Paper Mills, Inc. is a leader in the manufacture of premium printing grade papers. From its flagship grade, Mohawk Superfine, through proprietary new Inxwell products, Navajo and Options, Mohawk has engineered its papers to provide optimal performance for sheetfed, web, and digital printing. For press information, please contact: Jennifer Tedford jennifertedford@smithandjones.net
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