| Press Archive > Text and Cover |
Mohawk's new Vellum swatch book showcases an extended product line |
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COHOES, NY - Year in and year out, Mohawk Vellum has enjoyed the trust of printers and designers alike. Mohawk Paper Mills hopes to continue this tradition with the introduction of a brand new Vellum swatch book featuring several additions to the Mohawk Vellum line. Designed by Sharon Werner, a Minneapolis graphic designer, the swatch book highlights several new additions to the product line including 94 bright Radiant White, now available in a full range of basis weights. In addition, 100 lb. and 130 lb. double-thick cover weights were added for even more durability and versatility. New cut size 80 lb. cover rounds out the expanded line. "Even in todays uncertain economy, marketers are still required to market their products and services without compromising quality," explains Craig Slemp, senior vice president of marketing and business planning at Mohawk. "A moderately priced paper with an upscale appearance and luxurious feel, Mohawk Vellum offers the perfect solution." Mohawk Vellums tactile surface and moderate price make it the ideal choice for a wide range of commercial printing applications, including four-color process, letterpress, foil stamping and embossing. The swatch book features 200-line screen printing on Radiant White, Warm White, Cool White and Marigold. Also included, for a complete product demonstration, are three match solids, foil stamping, and blind embossing/debossing. For a copy of the Mohawk Vellum swatch book, call 1-800-556-4454 or visit www.mohawkpaper.com. Mohawk Paper Mills, Inc. is a leader in the manufacture of premium printing grade papers. From its flagship grade, Mohawk Superfine, through proprietary new Inxwell products, Navajo and Options, Mohawk has engineered its papers to provide optimal performance for sheetfed, web, and digital printing. For press information, please contact: Laura Shore shorel@mohawkpaper.com
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