For release: 5.17.05
[Cohoes, NY] – Mohawk’s fast-selling line of papers for
color copy, featuring Mohawk's unique, patented Digital Imaging SurfaceTM,
continues to set new performance standards for today's high-resolution color
copiers. Today, Mohawk Color Copy®raises the bar for the industry once again with heavier weights and
brighter whites.
>Heavier: Mohawk Color Copy now available in
100 lb. cover
>Brighter: Mohawk
Color Copy 96 now 2 points brighter Background
Until recently, small commercial printers
using color copy equipment — and even the most sophisticated among them — were
unable to offer their customers something as simple as a heavy weight business
card or report cover. The heavier cover
papers could not run through their color copy equipment. Mohawk Paper Mills has combined its proven
technological expertise in digital papers with its expertise in making heavy
weight covers to produce new Mohawk Color Copy 100 lb. Cover. The Mohawk Color Copy line now includes new,
heavier covers and one of the brightest white color copy papers now available.
“Digital color production is expanding at a
compound annual growth rate of nearly 40%, and forecast to continue through the
end of the decade. Both OEM’s and their
growing customer base are looking for variety and runnability in paper
stocks. Mohawk is committed to help
meet these demands through product innovations like, 100 lb. Cover, which offer
reliable performance while showcasing the capabilities of the newest print
engines,” says Chris Harrold, Director, Business Development, Digital Papers.
Mohawk
Color Copy is now brighter than ever
Mohawk Color Copy will also be
brighter: Mohawk Color Copy 96 moves up
two points in brightness for brilliant print results. The new Mohawk Color Copy 98, will be available in the widest
range of basis weights and sizes in the color copy segment. From 24 lb. to the new 100 lb. cover Mohawk
Color Copy 98 offers a solution for every application from presentations to
business cards.
Customer reactions
“We have been waiting for this brighter,
heavier weight paper from Mohawk Color Copy.
Now we can give our customers more options when it comes to business
cards and other projects requiring a heavier paper. We prefer using Mohawk because it always runs smoothly through
our equipment and it is compatible with the equipment manufacturer standards,”
says Dennis Burdge of Sir Speedy in Poway, CA.
Heavier covers add gravitas
Mohawk’s new ultra heavy weight cover for
digital printing brings both substance and quality to the world of color
copies. With the introduction of more
sophisticated printer/copiers from nearly every major OEM, customers demand
access to the heaviest weight papers available for new applications and
increasing demand. Some printers are
also specifying heavier covers to save
money on direct mailings. For
example, Mathew Love from Monsanto finds that heavier covers actually cost less
in the long run. “We run a lot of
postcards for the field sales reps here at Monsanto. Because lightweight stocks often jam, the heavier card stocks are
better for running through the postage meter.
Ironically, heavier stock can actually make for quicker turnaround and
better image production, says Love. With
this the addition of the new 100 lb. cover, Mohawk now has the most complete
range of premium ultra heavy weight cover for digital printing and for color
copies.
What makes Mohawk Color Copy unique
> Exclusive Digital Imaging SurfaceTM
> Brightest, smoothest color copy papers available
> Better toner transfer to improve color gamut
> Significantly less mottle than competitors
>100% recycled
Mohawk
built its Color Copy portfolio on a firm foundation of success with Mohawk
Digital Papers, introduced in 1998.
Today, Mohawk is recognized as the market leader for premium digital
imaging papers.
Mohawk Paper Mills, Inc. is the
largest manufacturer of premium printing and imaging papers in the
country. Flagship grades include
Strathmore®, Superfine™, Beckett®, BriteHue®,
Via®, Mohawk Color Copy® and patented Inxwell®
products, Navajo® and Options®. Mohawk engineers its papers to provide optimal performance for
sheetfed, web and digital printing.
Mohawk papers are used in a wide variety of communications including
prestigious annual reports, corporate identity systems, high-end brochures,
packaging and everyday communication for businesses of all sizes and
types.
A leader in environmental
stewardship, Mohawk is the first large-scale production facility in the U.S. to
use non-polluting, wind energy to manufacture paper. Several of Mohawk’s recycled products have been certified by the
Forest Stewardship Council [FSC] and Green Seal.
For more information, please
call 1-800-THE MILL.
Client Contact:
Laura Shore
Mohawk Paper Mills
518.233.6208
ShoreL@mohawkpaper.com
Agency Contact:
Pam Williams
Williams and House
860.675.4140
pwilliams@williamsandhouse.com
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