Photo publishing is the name for the booming category of holiday cards, notepads, magnets, and other custom photo products. Today, the photo publishing business is over $1.5 billion in revenues. It all started with photo calendars. Where will it go next? And are you ready to jump in? [more]

In part two of our series on variable data, Frank shares examples of personalization using digital printing. In this short video (with rather humorous asides) Frank Romano urges printers to go beyond what he calls the “Frank (Comma) School of Variable Printing” by thinking about image personalization and more. The calendar shown is from Xerox and was created using uImage from XMPie. [more]

When you’re on the run from one project to the next, it’s too easy to forget the power of a “thank you.” For a customer, sincere words of gratitude can be as memorable as an impressive estimate package… and the thoughtful expression of the words “thank you” will always help develop and cultivate a long-term relationship. [more]