MARTY NEUMEIER (chair) is a designer, author, and brand consultant. His three books, The Brand Gap, Zag, and The Designful Company have been published in more than 20 languages, and are widely considered marketing classics. In 2002, he launched Neutron, a firm focused on helping companies build their brands "from the inside out.” Today he serves as Director of Transformation for Liquid Agency, a full-service brand firm in San Jose, California. www.martyneumeier.com